America's Leading Beverage Companies Make 100% Recyclable Plastic Bottles including caps
American's leading beverage companies - The Coca-Cola Company, Keurig Dr Pepper and Pepsi Co - unite to reduce new plastic use and increase collection of their valuable bottles through a new sustainability initiative. This initiative is being executed in conjunction with the World Wildlife Fund, The Recycling Partnership and Closed Loop Partners. Industry is investing $100 million, to be matched for an equivalent of $400 million, to improve sorting, processing and collection in areas with the biggest infrastructure gaps to help increase the amount of recycled plastic.
The initiative includes:
Measuring industry progress in reducing the use of new plastic in the US
Improve the quality and availability of recycled plastics in key regions
Launch a public awareness campaign to help consumers understand the value of 100% recyclable bottles
Work together to leverage our packaging to remind consumers that our bottles are 100% recyclable and can be remade into new bottles.